| BANG FOR THE BITE | If 10,000 Biters make their own soda at home, we'll keep 6,000,000 aluminum cans outta the waste stream each year. | COCKTAIL FACTOID | Each year, Americans drink more carbonated soft drinks than juice, sports drinks, coffee, and tea combined. | | | What's more profitable than selling soda? The Bite Not much. Soft drink markups are so high that if we didn't loathe disposable containers so much, we'd probably have a go at creating the next Fanta. 'Til then, we'll make our own soda, sans cans or bottles, thankyouverymuch. The Benefits - Liquid-asset raising. A glass of DIY soda can cost just a couple dimes after the initial investment, versus, say, a $1.29 medium Coke at a fast food restaurant.
- Less container waste. Making soda at home saves transport energy, plus it takes a lotta energy to mine aluminum for cans and produce plastic for bottles (even recycled ones).
- It's fast and easy. Even faster and easier than making coffee.
- It can be healthier, since you get to decide what goes into the bevvies (maybe skip the corn syrup in favor of an alternative sweetener).
Personally Speaking Even nonsoda-drinkers on the team liked the sparkling water with lemon we whipped up using the Soda-Club gizmo. Wanna Try? | | Sponsor | |
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