Tuesday, March 18, 2008

Local Motion - Bust-a-Myth Week


Local Motion - Bust-a-Myth Week

Ideal Bite
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Mar 17, 2008

BANG FOR THE BITE


If 10,000 Biters choose a locally produced apple instead of a nonlocal one, we'll save enough gas to fill the tanks of 50 cars.


COCKTAIL FACTOID

The New Oxford American Dictionary's 2007 word of the year was locavore, meaning someone who eats exclusively local food.


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Is everybody doin' a brand new dance now?

The Bite
C'mon, c'mon... To kick off a week of green myth-busting, we're starting right in your area. Buying local food is often better for the planet than buying organic, since an organic potato from Peru takes so much more energy to ship than a nonorganic one from Idaho. With more markets starting to label their food, it's just slightly harder than learning your ABCs.

The Benefits

  • Ridin' the fresh train. Produce shipped from outside the country travels up to two weeks before it arrives in grocery stores.
  • Giving local farmers a chance now. If you buy goods produced nearby, you'll keep more money in your community...and more farmland.
  • Jumping back from energy waste. It takes 4-17 times less oil to produce local food compared to nonlocal.
  • Getting off the bruise-control track. Food that has to travel long distances usually requires additional packaging and may have been genetically modified in order to survive the trip.

Personally Speaking
"Locally grown" signs have been popping up next to the "organic" signs at Whole Foods and our local supermarket chains, which makes our jobs as consumers a little easier.

Wanna Try?

Enter to win a SuperSkin Moisturizer and Concentrate Set from Liz Earle Naturally Active Skincare by inviting your non-Biter friends to join Ideal Bite in the next 24 hours - smaller pool, bigger chances.

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