Tuesday, May 20, 2008

Ideal Bite: Behind Bars - Fitness Week


Behind Bars - Fitness Week


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May 13, 2008

BANG FOR THE BITE


If you need something to keep you going, these bars are way more delicious than your average cardboard-tasting ones, and they're a little easier on the earth to boot.


COCKTAIL FACTOID

Clif Bar designed a bar with a wedding proposal for a loyal customer's girlfriend: The expiration date on the wrapper read FOREVER.


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Does your energy bar taste like it came from the prison cafeteria?

The Bite
Yum, yum. We've never been to prison, but if we did go, the things we'd most like to have there with us would be: 1) the smokin' hot guys from Prison Break, and 2) great-tasting organic energy bars to get us pumped for the great escape.

The Benefits

  • Boosting your energy faster than a conjugal visit. Pre- or post-workout, or whenever you need a boost, these bars keep you going.
  • Supporting eco-correctional brands. Example: Clif Bar purchases wind credits to offset its CO2 emissions, while Kind Bar donates 5% of profits to supporting peace in the Middle East.
  • No crimes against good taste. You'll actually wanna put these bars in your mouth.

Personally Speaking
Taking into account all of the Clif Bars and Clif Wine (see our recent vino tip) we consume, we're pretty sure we're putting at least one of the Clif kids through college.

Wanna Try?

  • Clif Builder's Bar - great prep for heavyweight workouts, these babies pack 20 grams of protein each ($21/12).
  • Perfect Foods Bar - a combo of organic carob chips, sea vegetables, and other whole foods make for one chocolatey and nourishing bar ($27/12).
  • Kind Bar - made with minimally processed nuts and dried fruit full of protein and fiber ($24/16).
  • Luna Bar - specially formulated for women (including plenty of calcium); don't be shy with the Lemon Zest flavor - buy 'em by the case ($19/15).

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All above editorial suggestions are the result of testing and preference. No one can pay to be in a Daily Tip. Read more on our editorial policy.

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